Privacy Policy

Privacy Policy

Liquid Delights Limited trading as Herne Bay Cellars

We respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, purchase products, create an account, subscribe to marketing communications, or otherwise interact with us.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Who We Are

Liquid Delights Limited trading as Herne Bay Cellars

If you have any questions about this Privacy Policy or your personal information, please contact us using the details provided at the end of this policy.


2. Information We Collect

We may collect the following types of personal information:

Information You Provide

  • Name
  • Billing and delivery addresses
  • Email address
  • Telephone number
  • Date of birth or age verification information
  • Account login details
  • Purchase and order history
  • Communications with us
  • Customer service enquiries and feedback

Payment Information

When you make a purchase, payment details are processed by our third-party payment service providers. We do not store complete credit card or payment card details on our systems.

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Website usage information
  • Pages viewed
  • Referring websites
  • Date and time of visits

Cookies and Similar Technologies

We may use cookies and similar technologies to:

  • Enable website functionality
  • Remember user preferences
  • Improve website performance
  • Analyse website traffic
  • Deliver relevant marketing and advertising

You may disable cookies through your browser settings, although some website features may not function correctly.


3. Age Restrictions

The Services are intended only for individuals who are 18 years of age or more and legally entitled to purchase alcohol under applicable New Zealand law.

We do not knowingly collect personal information from individuals under 18 years of age. If you are under 18 years of age, you must not use the Services, create an account, make purchases, subscribe to marketing communications, or provide any personal information to us.

If we become aware that we have collected personal information from a person under 18 years of age, we will take reasonable steps to delete that information as soon as practicable, unless we are required to retain it by law.


4. How We Use Your Information

We may use your personal information to:

  • Process and fulfil orders
  • Deliver products
  • Verify age and identity where required
  • Manage customer accounts
  • Provide customer support
  • Communicate regarding orders and deliveries
  • Improve our products and services
  • Monitor website performance and security
  • Prevent fraud and unlawful activity
  • Send marketing communications where permitted by law
  • Comply with legal and regulatory obligations

5. Marketing Communications

With your consent, or where otherwise permitted by law, we may send you:

  • Promotional emails
  • Product updates
  • Special offers
  • Newsletters

You may unsubscribe from marketing communications at any time by:

  • Clicking the unsubscribe link in our emails; or
  • Contacting us directly.

We may still send service-related communications concerning your orders or account.


6. Sharing Your Information

We may share your personal information with:

Service Providers

Third parties that assist us in operating our business, including:

  • Payment processors
  • Delivery and courier providers
  • Website hosting providers
  • IT and security providers
  • Marketing service providers
  • Analytics providers

Legal Requirements

We may disclose information where required by law or where reasonably necessary to:

  • Comply with legal obligations
  • Respond to lawful requests from authorities
  • Protect our legal rights
  • Prevent fraud or illegal activities

Business Transactions

If our business is sold, merged, restructured, or transferred, personal information may be transferred as part of that transaction.


7.Users From Outside New Zealand

The Services are operated from New Zealand and are intended primarily for customers located in New Zealand. The Services are designed to comply with applicable New Zealand laws and regulations.

If you access or use the Services from outside New Zealand, you do so at your own risk and are responsible for complying with any local laws that apply in your jurisdiction. We make no representation that the Services, products, content, or materials available through the Services are appropriate for use or available in locations outside New Zealand.

Any personal information collected through the Services will be processed and stored in accordance with this Privacy Policy and applicable New Zealand privacy laws, including the Privacy Act 2020.

Where personal information is transferred outside New Zealand, we will take reasonable steps to ensure that it is protected in a manner consistent with the requirements of New Zealand privacy law.


8. Security

We take reasonable technical, administrative, and physical measures to protect personal information from:

  • Loss
  • Misuse
  • Unauthorised access
  • Disclosure
  • Alteration
  • Destruction

However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.


9. Retention of Information

We retain personal information only for as long as necessary to:

  • Fulfil the purposes outlined in this Privacy Policy
  • Meet legal, accounting, tax, and regulatory requirements
  • Resolve disputes
  • Enforce our agreements

When information is no longer required, we will securely delete or anonymise it where reasonably practicable.


10. Your Rights

Subject to applicable law, you may have the right to:

  • Request access to personal information we hold about you
  • Request correction of inaccurate personal information
  • Withdraw consent for certain processing activities
  • Request information about how your personal information is used

Requests may be made using the contact details below.


11. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices, content, or security of external websites. We encourage you to review their privacy policies before providing personal information.


12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page and will become effective when published. We encourage you to review this Privacy Policy periodically.


13. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal information, please contact:

Herne Bay Cellars

Email: manager@hernebaycellars.co.nz

Phone: 0273020552

Postal Address: 184 Jervois Road, Herne Bay, Auckland 1011

Thank you